Monday, 4 August 2014

IMPORTANCE OF COMMUNICATION IN EPC PROJECT MANAGEMENT - published in Project Management Institute, Mumbai Chapter Journal 'Prakalp' June-2012 Edition.


IMPORTANCE OF COMMUNICATION IN EPC PROJECT MANAGEMENT

INTRODUCTION:
The name EPC stands for Engineering (design- consisting of various disciplines), Procurement and Construction. Process discipline, the background of which is chemical, is usually takes the lead role among the disciplines. Piping and Equipment disciplines are mechanical based. Electrical & Instrument are from Electronics and Electrical. Civil is supporting role to Piping and Equipment.
The process outlines a plant and input data to other disciplines (Piping, Equipment, Instrument and Electrical), such as Design basis, Process Flow Diagram (PFD), Process Datasheet, Equipment List, Piping and Instrumentation Diagram (P&ID) and Utility Flow Diagram (UFD).
MATRIX ORGANISATION:

Project 1
Project 2
Project 3
Project 4
Project N
Engineering
-----------------------------------------------------------~------------>
Process
|




Piping
|




Civil
|




Equipment
|




Instrument
|




Electrical
|




Procurement
|




Construction
v




The EPC organization operates by matrix system. The above chart shows that the projects (horizontal) and functional departments (vertical) are running in parallel. Practically, one project team may handle a few projects under the same client. Engineering disciplines serve all projects, providing projects with drawings, specifications, bill of material / quantities, technical bid evaluations, etc., and attending to site problems. They are EPC’s main work force and also the main source of revenue. Therefore, it is vital to set budget and control man-hours spent.
Procurement is to get equipment and bulk material supplier, negotiating cost and shipment. Construction deals with sub-contractors, site management, field progress monitoring safety and QC. The project functions as the center point to control the cost, coordinate the engineering disciplines, procurement and construction and thereby drive the entire project forward.

EPC CONTRACTING:

It is a common form of contracting arrangement within the construction industry. Under an EPC contract, the contractor will design the installation, procure the necessary materials and construct it, either through own labor or by subcontracting part of the work. The contract has to consider the various stages and the work flow of the project.
The following chart illustrates the overall work flow of an oil and gas EPC company.

Fig.1: Work Flow in EPC Projects
  ADVANTAGE OF EPC:
The main advantage of EPC is to overlap the design, procurement and construction stages and therefore reduce total project duration. It also caters to the client’s on-going changes during the project life cycle. EPC integrates the discipline’s specialities. All resources are under the project and revenue is also generated from the project. Information in an EPC company may be fragmented among disciplines and departments. It relies heavily on disciplines and other departments to support its operation. Therefore, communication among the project, disciplines and departments are very important.

AREAS WHERE PROPER COMMUNICATION CAN MAKE BIG POSITIVE IMPACTS:
EPC projects are facing serious problems like crew idleness, rework and management dilemma which lead to cost overrun and schedule delay.
Let us examine major factors contributing to schedule delay and cost overrun in EPC Project & how the best communication practices can make big impacts:
Ø  Material and equipment-procurement, transportation – well defined scope need to be properly communicated & need to ensure that the receiver has understood it clearly & complying with the requirements.
Ø  Lack of EPC contractor’s experience – at the time of selection, criteria for selection to be well defined, communicated & monitored thoroughly. This can avoid misrepresentation & wrong selection.
Ø  Poor coordination and communication between Client & within the organization, contractor and suppliers resulting to late approvals – Well defined Communication Management Plan to be implemented within the organization at all levels & need to ensure that the plan is strictly followed.
Ø  Poor planning techniques, unrealistic project scheduling and controlling – Need to ensure that all inputs need at the time of development of plan are clearly communicated, understood & brought in to the plan. Consistent monitoring is another aspect need to be looked in to.
Ø  Lack of top management commitment – Top management commitment is most important thing. Without this no plan will work to its full potential.
Ø  Wrong attitude & egoism – this badly impacts the two-way communication flow between the team members & team leader resulting in delay, conflicts, confusion and low morale & high attrition levels.
Ø  Employment of incompetent personnel at key positions – This can create lot of problems like misguidance, wrong interpretation of information, poor communication & wrong communication with the team & client. This will also lead to low morale level of the team members that may result in attrition of the best available resources.
Ø  Interpretation of local codes, statutory requirements, hiring of supervisory personnel, hiring of local and global engineering services - demands timely & effective communication.
Ø  Vigilant coordination, follow-up & communication are necessary to reduce chances of errors at site.
Ø  Progress Review Meetings – All relevant queries, clarifications must be raised, presented & addressed in such a manner the concerned persons will get a clear picture  in terms of what will be the forward path & how to complete the task in time.
Ø  Health, Safety & Environment –HSE Management – should get paramount importance while planning & execution of the project, especially when the project location is remote where the health care facilities are less. Proper communication protocol must be set & monitored. All site personnel should have proper communication devices to contact with the main control team to take care of any eventualities. Awareness & training another important aspect that need to be taken care off.
Some of the above cases are examples poor project management practices and need to be addressed for controlling cost overrun and schedule delay. Adoption of proven & the best communication management practices will play a key role in addressing them effectively.
COMMUNICATION & CONTRACT MANAGEMENT:
An important factor that can affect the EPCC's performance is cost variation - An EPC contract normally has no price escalation clause. So, any variation in prices from the contract stage is on the account of the contractor. In an EPC contract, cost variation can mainly occur due to scope change. Change in scope of work either addition or omission will result in cost variation. This must be properly communicated through timely variation orders and claims.
The following points will be helpful to the owner for monitoring the potential contract issues:
Ø  Define & communicate guarantee clauses.
Ø  Define & communicate scope and quality requirements.
Ø  Define & communicate milestones meticulously.
Ø  Define & communicate the LD/penalty clauses.
Ø  Payment terms must be very specific & effectively communicated.
Ø  Terms and conditions regarding quality, guarantee etc with various subcontractors must be similar to the one demanded by owner.
HOW TO IMPROVE PERFORMANCE, MITIGATE & AVOID PROBLEMS/RISKS:
Problems & risks outlined above can be avoided or mitigated by implementing the following measures coupled with the best communication management practices:
Ø  Adopting the best Subcontractor management and control mechanisms.
Ø  Lesson learnt practice – maintaining a well-built database of lessons learned from all previous projects, revisiting them frequently during the different phases of new projects, avoiding wrong practices.
Ø   Involvement of construction and operational personnel during conceptual phase & FEED phase.
Ø  Better interface management and control.
Ø   Integrated team management.
Ø  Real-time reaction/response.
Ø  Dispute management.
Ø  Risk management (Identification, Measurement & Control).
Ø  Stakeholder management.
Ø  Continuous and dynamic detailed planning and monitoring during execution.
Ø  Being proactive to issues.
Ø  Incentive approach.
Ø  Clear roles and responsibilities.
CONCLUSION:
EPC projects are highly schedule driven where phases are overlapped to complete the project as early as possible. Moreover, these EPC projects are massive, utilize high skill and well trained employees, acquires complex and complicated methodology/technology, needs fast information flow between different phases and close collaboration of multidiscipline as well.
The owner must clearly define the project in terms of scope, cost, quality & schedule as any changes at a later stage will be costly. The selection of right EPC contractor & third party will be detrimental is timely completion of the project.
EPC contractor is liable for completing the project according to the conditions mentioned in the contract. The EPC contractor, in turn, may hire several sub-contractors or sub-vendors to complete different portions of the project. The major risk for owner in such a contract is delay by the contractor. EPC contractor takes all the risk and attempts to complete the project at the earliest. The involvement of various agencies and characteristics makes an EPC contract a complex phenomenon.
In such cases, coordination among the contractors & subcontractors should be of paramount importance & focus. The owner or the project consultant has to continuously monitor and maintain the progress of the work and clear up differences or coordination issues, if any. This underscores the requirement of effective communication to ensure the success of the project.
NOTES:
1.     EPC – Engineering Procurement & Construction
2.     FEED – Front End Engineering & Design
3.     FA –For Approval
4.     FC – For Construction
5.     BM – Bill of Materials
6.     BQ – Bill of Quantities
7.     PO – Purchase Order
8.     FOB – Freight on Board
9.     QC – Quality Control
REFERENCES:
1.     www.wikipedia.org
2.     Problems and Practices in EPC Project Management: A case study on Petrochemical & Oil and Gas EPC Projects in Thailand – by Raman Awale
3.     The Importance of Communication in Project Management – By Simon Buehring (http://www.projectsmart.co.uk)
4.     Communication – the Project Life Blood (http://www.maxwideman.com)


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PS Babu, B.Tech, MIIChE, PMP, MIE, CEng  experienced in construction, design & manufacturing projects in India & abroad. Currently working as a Planning Engineer with Hyundai Heavy Industries, Abu Dhabi, UAE, for their Oil & Gas EPC projects.

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